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Genuine Private Tours

How can you be sure when you book through Your London Tours that you are dealing with a genuine private tours company? Well, you can check us out with some simple background research.

Trust in our Private Tours

Buyer Beware!

There is an old saying in Latin: caveat emptor, which roughly translates as ‘buyer beware’. Despite an ancient usage, these words have never been more relevant in today’s world of online bookings and transactions. Amateur operators and fly-by-night providers are rife in the tour industry. So, how can you be sure when you book through Your London Tours that you are dealing with a genuine private tours company?



First, let’s start with a company check. Your London Tours is an independent tour operator based in London and established in 2005. We offer private guided tours by car – in and out from London and private guided walking or internal tours of attractions. The company name ‘Your London Tours’ together with the eye logo is a UK registered trade mark number UK3198138.  To check its validity, search the UK government trademark website for that trademark number. The ownership details will then appear under Class 39: Organization of sightseeing tours.



Second, professional tour-guides in the UK must be registered with the Institute of Tour Guides (ITG). They must also hold a relevant qualification through them. The top accreditation, carried by all Your London Tours guides, is the Blue Badge. It allows the holder to conduct tours in private vehicles, on coaches and on foot. When we supply a guide for your tour, you can search their registration and qualification on the ITG website by guide name.



Third, private driving tour services in the UK must be licenced by the appropriate local authority. Your London Tours operates under Transport for London (TFL). Search the TFL Operator Licence Checker. Enter the operator name: ‘Your London Tours’ and you will find us listed under our Driver Guides Association licence #2114.


Licence & Insurance

Finally, the tour licence details for our chief operating guide (Kevin Molloy) can be obtained from the Institute of Tour Guides, Coppergate House, 16 Brune St, London E1 7NJ. Insurance provider details can be obtained from the Guild of Registered Tour Guides, 52d Borough High St, London SE1 1XN.


Your London Tours chief tour administrator Frank Martins said: ‘Here at Your London Tours, we strive to help prospective customers avoid those sharp practices which can be rife in the tour industry. Clients may be taking a substantial risk booking tours with operators who use vehicles without the appropriate authorisation or who employ unregistered ‘guides’. We clearly set out our licencing credentials permanently on our About Us page. So you can rest assured and make Your London Tours the first port of call for a trip to remember.’